INITIATIVE

The preposition for HIT is : " value for money mosquito repellant ". The idea for this Ad is, mosquito is not only suck your blood, but it also suck your money by forcing you to buy an expensive mosquito repellant"

Thanks God there is HIT. An effective product with reasonable price.

Karma is a local shoes brand. The positioning is a brand that make the women who wear it have a "power" to attract/conquer men.

PROCLIN... its a whitening formula.
The idea is to put a stain (made on sticker) and put it on cloth display on the mall. (Guerrilla campaign).
with the copy says " Selalu ada putih di balik Noda"

The idea:
glowing white... put a white neon box as an ambient.

Stella Aromatherapy....
The Idea to put this aroma therapy as extinguisher in the meeting room.
http://adsoftheworld.com/media/ambient/stella_aromatherapy_air_freshener_extinguisher?size=_original

This is our 360 campaign for Jurnal Perempuan.
This PSA is made for women against gender discrimination